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Please use this identifier to cite or link to this item: http://hdl.handle.net/2320/12624

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Title: An analysis of business through social media
Authors: Reddy Karnegari, Keshav
SaiPrasad Karnam, Vikram
Shaik, Gayasuddin
Department: Högskolan i Borås/Institutionen Handels- och IT-högskolan
Issue Date: 15-Oct-2013
Series/Report no.: Magisteruppsats
2013MAGI07
Programme: Magisterutbildning i informatik
Publisher: University of Borås/School of Business and IT
Media type: text
Keywords: Social media
Facebook
Twitter
MySpace
Blogging
YouTube
Wikipedia
Podcasting
Business processes
Abstract: In recent years social media has become ubiquitous and necessary for social networking and content sharing. Social media reached a stage where its impact is being felt by larger organizations that exist today. It has become necessary for the organizations to re-examine their existing business processes and formulate new business processes to compete in the globalized markets. In our paper we are going to deal with issues like how the social media affect the business processes and why they are affecting the business processes in contemporary organizations. The success of a business depends on effective implementation of its business processes. So these business processes when being designed several factors are being taken into consideration. Social media facilitates for the conjecture of a mixture of people from different domains for sharing of content, it serves as an important and indispensable factor in defining business processes.
URI: http://hdl.handle.net/2320/12624
Appears in Collections:Magisteruppsatser (Informatics)

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